Why DLT Registration is Mandatory for Bulk SMS in India

In India, enterprises use bulk SMS marketing to market their products and services to a set audience. With unsolicited messages and fraud on the rise, the Telecom Regulatory Authority of India (TRAI) has taken measures to protect customers. One of these measures includes the Distributed Ledger Technology (DLT) registration that must be attained before sending any bulk SMS.
This blog examines the fundamentals of DLT, its role in SMS marketing, the steps needed to register, as well as tips for effective SMS marketing.

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